πŸ”₯ Casino Host Goals | Helpful Ideas about Casino Player Development

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When all the perks of a players club is not quite enough for a casino to show their appreciation for a player of particular value, casino hosts go beyond this to.


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Three Steps to World-Class Player Development - GGB Magazine
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Goal setting for the casino host team | | Casino Journal
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Steve Cyr, Las Vegas Casino Super Host , Docs Sports Happy Hour, Whale Hunt in the Desert

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After a recent focus group with a client's casino host team, it dawned on to assist them with an overhaul of their player development program.


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programs, casino hosts can also reach unknown decent playing customers by receiving the printouts of guest lists from casino marketing. Harrah's Entertainment.


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Here's how Guest Satisfaction is used in Casino Host jobs: Assist casino guests and accommodate their needs with in program guidelines to ensure guest.


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Vegas Casino Host Steve Cyr talks famous clients, major wins & losses, "coolers", his book, & more!

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A casino host is employed by a casino to deliver services to gamblers to help ensure that they become loyal patrons. Contents. 1 Nature of the work; 2 Position in.


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Nick Ippolito's Casino Host Training

In order to make it happen, you have to get everyone on board with the notion that they are hosts. Hosts give away cars and do jackpot announcements. A host can get them to share the tale of their bad experience and convince them to give your property another chance to get it right. So I know casinos are reaching out and doing database marketing; in fact, I believe casinos do this better than many other businesses today. Often, the results are sort of a mixed bag. Read this book, Casino Host Goals , and you will have a road-map for success as you create or improve your Player Development program, in the context of your Casino Marketing strategy. Improve your plans, your lists, and your approach. When we first think about Host goals, we often think about measures and rules. Here is a generic approach that every host can follow to build momentum and keep the numbers growing instead of stagnating. No more waiting until the end of the Quarter to see where you stand. If we are in Q2 then there are a total of 91 days from April 1st through June 30th. Share this article with your Database Marketing team or vendor! I ferried comp slips around and I chatted with people at slot machines. Casinos do a lot of things to bring players through their doors. On the floor. There is a lot of e-mail communication, too. It is, however, necessary to differentiate yourself from your competitors in some way to give you the edge when your guests are deciding where to wind down next time they want to play. If you are short-staffed at the Players Club, talk to your counterparts about cross-training some of their part-timers as back-up club reps instead of using a host. Come up with an approach to each goal. How do you do this? So what can you do about it? We specialize in Player Development PD. Here is an example of a Pace report for Beth, a Player Development Executive, for the first day of the second quarter. First, check your program for opportunities to underperform. Many of them know they are worth a lot to you and expect to be treated as such. More often is better. Paul will overnight you an informative package along with pricing. Please take a look at PowerHost, a comprehensive way to drive revenue from your team of Casino Hosts and Player Development Executives. Well, we are trying to make sure that the Host is busy. There are any number of ways to get a player to come to your casino for a visit, but there is nothing quite as effective as a casino host when it comes to bringing back players or potential worth. A host can simply provide the final push a patron needs to commit to the trip your coupons got them to consider. This single objective set means your expectations have been outlined and can be measured, so your hosts will know what you have assigned to them to do each day. And if you are in Management, then you might want to introduce this approach to your team, and do some coaching. Once you have a plan, it is daily persistence that works. Your hosts need to be free to provide their personalized service to as many of your players of highest worth as possible. A host can find out whether a particular guest enjoys tournaments and invite them. In the same vein, the manager of the PD team needs a weekly Pace report for all Hosts, so they can schedule a coaching session and find out why the Host is falling behind. A week Quarter may seem like a long time but it will disappear in no time. Or are they truly focused on rewarding Effort and Results? Click here to read more Management Articles. I remember when I was on the seed list at my last property, and it seemed like I got a LOT of mail…and that was just the stuff from my own property! Not like they should. Doing this well with as many of your best players as possible is beneficial to the bottom line. Be prepared and then you can maximize your time. The first goal measures Effort ; it measures whether the Host is trying to contact Inactive players. The second goal measures Results ; it measures whether the Host is successful in getting those Inactive players back onto the Property. Some are ahead of pace for theoretical, but behind in reactivation or acquisition goals. Talk to others on your team and to Management. A host can let them know when it looks like their favorite progressive is about to hit. Unfortunately, Beth has now fallen behind, but because we are only 15 days into the quarter, she has an early warning and has time to catch up. Produce a snapshot of their worth, then show your boss the number. Let him know how much higher that number can be if the hosts can be protected from distractions. Perhaps this is your plan when you first come on shift: 1 Make a list of 5 Inactive players to call right now. Identify the players, whether at risk, new with potential, or recently lost. Are they really just Measures and Rules?

It is important to casino host programs a daily Pace report for each goal, so the Hosts can monitor their performance and adjust their tactics before it is too late.

So, why do casinos need player development? Good luck! Please take casino host programs look at PowerHost, a solution that helps you with everything discussed here.

Driving revenue. Most important of all, please give your hosts measurable goals. Otherwise it becomes too casino host programs to achieve the goals, and casino host programs members of the Host Team will give up and wait for the new Quarter to start over.

This is where each Host will bring their unique ideas based on their experience and personality. A cynical General Manager might suspect the Hosts are busy contacting the same 60 people that the Hosts always talks to, either because those players are pleasant or because they are demanding.

Ultimately, it took two additional people to do the promotions and events tasks that the hosts had been handling, but the revenue the team drove more than made up for the extra labor cost. Perhaps reach out to someone you know at a different, non-competitor, property and brainstorm with them about different approaches for different groups of players and goals.

On the phone. Events are held, show tickets are handed out, food is served, prizes casino host programs awarded, and guests show up. What is the end that we are trying to achieve by having the host contact 60 people each week? It belongs on the shelf of any Executive in Casino Management who wants to drive revenue from a strategic approach to PD.

But busy doing what? With this knowledge, casino host programs can make adjustments to call patterns, prospecting plans, or events bookings to bring the numbers back in line.

Long story short, the hosts ought to be spending the vast majority of their time focused on communicating with and driving visits from your best players. Create a plan and stick to as best you can. Variety among casino hosts means that any player can find a host with whom he or she can connect.

I ran slot tournaments and paid the winners. Are they? Even though we have only data for the first day of the quarterwe can tell Beth that she has started well, and please click for source is Ahead of her goal.

After some thought, we create two goals. Tons of it. Your hosts should have a fairly narrow focus. Even if there are extraneous tasks that the property really needs them to handle, anything that keeps the hosts from connecting with and driving more play from your best players should be kept to a minimum.

Understanding progress is key to keeping yourself on track. Setting measurable please click for source achievable goals sends a message to the hosts to tell them how to be successful in their jobs.

Work together with your boss and team leaders in other operational departments to establish some boundaries to enable the hosts to focus on their work. Or the Player Development manager may fear the Hosts are busy talking to people that are already playing practically every day, instead of focusing on trying to get new players, or reactivate people that used to play a lot but seem to have fallen away. A host can make it easier and more inviting for a player to return to a particular property than any other service you can offer. You can certainly use monthly numbers to tell how well your team and the individuals on it are performing. When I got my first casino job, as a host, I was often very busy, but not driving revenue for the property. How do I know? It was difficult to prioritize the activities of the team to enable them to be successful in this new role without finding a way to shift some responsibilities elsewhere. Remember that there is rarely a single factor that dictates success or failure. It also means that each host is likely to have his or her own unique approach to working toward goal achievement. This post is brought to you by Harvest Trends. I handed out paper drawing entries. Years later, when I became responsible for a host team of my own, the scope of their responsibilities began to shift to what you expect is the norm. I worked at the Plateau Players Club. If you are new to this approach, then ask your Manager and more experienced peers for some suggestions. Set the goals, monitor them relentlessly, keep the team on track, and move the needle.